Premium PRE-RIGGED soft plastic lures
Made in the USA with premium components, the soft plastic and the unique bends make this a go to lure for a variety of fresh and saltwater fish
Since 1985

Website update
Welcome! We’re still adding website content and graphics but our shopping functions are up and running.
Product categories: 4″ regular, 6″ regular, 6″ weedless and 8″ weedless products can be ordered.
We have most products loaded. We’ve tested the order process for credit card and PayPal purchases and the fraud and security aspects and they’re working. Feel free to browse and, of course, to send us an order.
Apologies if there are some glitches. Email if you experience problems (service@littleActionMac.com). This is quite a change from our old website so there may be a few bumps.
We’re still updating our website. Bear with us. Our first website hit the internet in the 90’s and we’ve been with the same host the entire time. They quit hosting. Our website had to be rebuilt. So you haven’t been able to access our website for a few weeks. We apologize for that. We have a new host. We’re still filling in some blanks on the website but hope you find it easier to use and that it provides you with a better experience. We’re getting close. We’re experienced at making Little Action Mac lures, but not so much on websites, so it’s a little slow. Keep checking back and watch our progress. Thx!
Hand made in the USA
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This is a forest. It is ourdoorsy. But you won’t catch many fish here. We’re working on a better picture.
they just keep catching fish
There are reasons Little Action Mac lures catch fish so consistently
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Hand crafted
Little Action Mac Lures are made by hand, so each lure will be unique. Colors will be very similar but can vary slightly from batch to batch. Lure bends will not be identical. Our lures have that same uniqueness that the fish in the waters you fish have. Not cookie cutter sameness, but hand-crafted uniqueness.
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The action
You will notice it immediately. It’s bent. Those bends make it happen. Cast it, retrieve it, and watch it. Those bends make it swim. The soft plastic gives that movement life. Fish can see it, hear its movement, and sense the lifelike feel when they grab it. This is not some straight bulk plastic bait but a bait design where lifelike action is built in.
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Flexible presentation
If you’ve watched kids fish, you know what you’ll see–sometimes a slow lazy retrieve, sometime burning fast, and sometimes no retrieve at all while they watch a squirrel run up a tree. And all three approaches catch fish. You like to jig? let it sink and twitch it like a jig. You like crankbaits? fish it like a crankbait. Fish it like a buzz bait, a spinner bait or like a frog; add a split shot, slip sinker or no weight all; add a blade, use a bottom bouncer; or just bring it back in a slow retrieve. Be creative, because you can fish it any way you want.
Testimonials
” I’ve caught and released some nice crappie, pikes, and other game fish on your worms. They are smoking colors in New Hampshire.”
– J.R., Dover, NH
” In my 35 years of fishing I have never had as much success with any other lure. These plastic worms are the best in the nation in my opinion.”
– D. G., Ballwin, MO
” I have had tremendous success in catching lunker Largemouth with [your] lure. (the biggest largemouth I caught was 6 pounds)”
– T. F., Conneantville, PA
